Follow it in order
The 52-week schedule
One film a week, in this exact order, taught straight out of the books. Every week opens on schedule — and it opens early the moment you finish the week before it.
The Transformational Story Method™
Weeks 1–15 · from Transformational Life Coach
- Week 1Your six defining moments, written out
You Are the Story
In this video you are going to learn how to identify the six defining moments in your life — three that were positive and three that were negative — so we can identify what I call your Identity Statement, your I Am Statement, and your How-To Statement.
Action step: Say one of your six defining moments out loud to one person this week, and tell them the meaning you attached to it.
- Week 2
Reading Your Own Story
Separate the facts from the feelings from the meaning, because the event was never the meaning — and the meaning is what has been running your life.
Action step: Catch yourself one time this week in the middle of an old reaction, name the meaning driving it out loud, and choose differently in that moment.
- Week 3Identity, I AM and How-To Statements
The Story Underneath the Story
Pull the common thread running through all six moments, and build your Identity Statement, your I AM Statement and your How-To Statement.
Action step: Make one decision this week the inherited family sentence would never let you make — and make it before Sunday.
- Week 4Your Big Audacious Goal on paper
Creating Your Big Audacious Goal
Write the goal that is too big to admit out loud — then run it through RAPS: realistic, achievable, predictable and sustainable.
Action step: Say your Big Audacious Goal out loud to one person who will hold you to it, with the number and the date attached.
- Week 5
Making the Goal Believable
Reverse engineer the goal backwards into the one step you believe you can take right now, without shrinking the dream.
Action step: Complete the first hour-long piece of your goal this week and put the date you finished it beside it on paper.
- Week 6
Overcoming the Fear Factor
Name the fear guarding your old life, see what it is actually protecting, and start building your courage ladder.
Action step: Climb rung one this week — make the call, send the message, or say the sentence out loud to one person — and write the date beside it.
- Week 7
Moving Through Fear
Climb the courage ladder rung by rung — acting before the fear clears, until courage becomes a repeatable skill.
Action step: Climb three rungs this week, not one, and write the date and time beside each the moment it is done.
- Week 8
Anchoring the Subconscious Mind
Install the anchors that hold your new identity steady when life pushes back.
Action step: Fire your anchor before the three hardest moments of your week — before the conversation, before the work, before you walk in the room.
- Week 9
Priming the Subconscious Mind
Morning and night priming: feed your mind the future before the day feeds it the past.
Action step: Seven mornings and seven nights, no missed days — and if you miss one you do not restart, you simply do the next one.
- Week 10
New Mental Maps and Models
Rewrite the mental maps you have been running on since childhood so they lead where you actually want to go.
Action step: Take the most expensive map you found, run the new model once on purpose this week, and write down what actually happened.
- Week 11Your new life script
Writing Your New Life Script
Write the script of the person you are becoming, in present tense, for the ordinary moments where identity becomes behavior.
Action step: Live the one line you are most afraid of out loud, on purpose, in front of another person before Sunday.
- Week 12Your plan with dates on it
Your Strategic Plan of Action
Turn the script into a strategic plan with dates, steps and accountability attached.
Action step: Do the first rung of your courage ladder before Sunday, however small, and write the date beside it.
- Week 13
Becoming the Leading Expert
Decide what you are becoming known for, and start stacking the evidence for it.
Action step: Publish one piece of your expertise where somebody outside your house can see it, before Sunday.
- Week 14
Creating Your Own Lane
Stop competing with people who were never called to do what you are called to do.
Action step: Mute the three accounts that make you feel behind, and put that time into one piece of work that is unmistakably yours.
- Week 15Foundation milestone assessment
Ecosystem, Community, and Legacy
Build the circle around your mission — by now your story, your meaning, your patterns and your plan are out in the open where you can finally act on them.
Action step: Reach out to one person for one empty seat, and offer to sit in one seat for somebody else — both, before Sunday.
Mind Sculpting Reality — Carve Out the Vision
Weeks 16–23 · from Mind Sculpting Reality
- Week 16
Storytelling and Story Analysis
Take your Identity Statement, your I AM Statement and your How-To Statement and read your story the way a sculptor reads stone: what is fear, and what is the masterpiece underneath.
Action step: Do one thing this week that only the person you are becoming would do with "Storytelling and Story Analysis", and write down what happened when you did.
- Week 17Your written vision
Crafting Your Vision
Write the vision out in detail — not a number, a place. What a Tuesday three years from now sounds like, and who is at your table at seven at night.
Action step: Before this week is out, put your written vision into practice once in real life — with a real person, in a real situation — and write down what happened.
- Week 18
Reverse Engineering Your Vision
Walk the finished life backwards to the one thing you believe you can do right now with the time, energy and money you already have.
Action step: Do one thing this week that only the person you are becoming would do with "Reverse Engineering Your Vision", and write down what happened when you did.
- Week 19
Turn Your Vision into a To-Do List
Convert the vision into a list so plain and so clear that momentum stops being optional and becomes a habit.
Action step: Do one thing this week that only the person you are becoming would do with "Turn Your Vision into a To-Do List", and write down what happened when you did.
- Week 20
Programming Your Brain
Use imagination, visual imagery and mental rehearsal to program your brain and subconscious mind to think and act as one.
Action step: Do one thing this week that only the person you are becoming would do with "Programming Your Brain", and write down what happened when you did.
- Week 21
Hypnotize Yourself for Greatness
Your brain cannot tell the difference between what is real and what is vividly imagined — so we rehearse the new life until it feels normal.
Action step: Do one thing this week that only the person you are becoming would do with "Hypnotize Yourself for Greatness", and write down what happened when you did.
- Week 22
Restate Your Intentions
The daily restatement that keeps your intentions louder than your doubts.
Action step: Do one thing this week that only the person you are becoming would do with "Restate Your Intentions", and write down what happened when you did.
- Week 23Vision milestone assessment
Get MAD: Massive Action Daily
You get mad and you take massive action daily — because this is where the dreamers and the builders finally separate.
Action step: Before this week is out, put vision milestone assessment into practice once in real life — with a real person, in a real situation — and write down what happened.
Unlocking Your Unique “It” Factor
Weeks 24–31 · from Unlocking Your Unique “It” Factor
- Week 24
Discovering Your “It” Factor
Unlock the thing that sets you apart — your calling, your gifting, your anointing — and learn to name it instead of borrowing somebody else's.
Action step: Do one thing this week that only the person you are becoming would do with "Discovering Your “It” Factor", and write down what happened when you did.
- Week 25
The Spiritual Nature of Your Gift
Understand where your gift came from and why it was placed in you specifically.
Action step: Do one thing this week that only the person you are becoming would do with "The Spiritual Nature of Your Gift", and write down what happened when you did.
- Week 26
Harnessing Your Magnetic Presence
Presence over performance: how energy enters a room ahead of you.
Action step: Do one thing this week that only the person you are becoming would do with "Harnessing Your Magnetic Presence", and write down what happened when you did.
- Week 27
The Power of Your Words
Learn what your words are building — in other people and in yourself.
Action step: Do one thing this week that only the person you are becoming would do with "The Power of Your Words", and write down what happened when you did.
- Week 28
Tapping Into the Flow State
Get access to the state where your best work happens on purpose, not by accident.
Action step: Do one thing this week that only the person you are becoming would do with "Tapping Into the Flow State", and write down what happened when you did.
- Week 29Your “It” Factor statement
Discovering Your Unique Voice
Name the voice that is unmistakably yours and stop editing it for approval.
Action step: Before this week is out, put your “it” factor statement into practice once in real life — with a real person, in a real situation — and write down what happened.
- Week 30
Resonant Authenticity
Be the same person on stage, on camera, and at your kitchen table.
Action step: Do one thing this week that only the person you are becoming would do with "Resonant Authenticity", and write down what happened when you did.
- Week 31“It” Factor milestone assessment
Resilience and Continuous Improvement
Build the resilience that keeps the gift in use when adversity comes.
Action step: Before this week is out, put “it” factor milestone assessment into practice once in real life — with a real person, in a real situation — and write down what happened.
Transformational Speaker Trainer — Your Story Becomes a Speech
Weeks 32–39 · from Transformational Speaker Trainer
- Week 32
Your Core Identity as a Speaker
The thing you think disqualifies you is the exact thing that qualifies you — step into the identity of someone whose story serves people.
Action step: Do one thing this week that only the person you are becoming would do with "Your Core Identity as a Speaker", and write down what happened when you did.
- Week 33
Headlines That Sell
Write titles and hooks that make people choose your message over everything else competing for them.
Action step: Do one thing this week that only the person you are becoming would do with "Headlines That Sell", and write down what happened when you did.
- Week 34Signature speech, first draft
Crafting a Powerful Speech from Personal Stories
Turn one defining moment into a speech with setup, struggle, shift, and the takeaway they came for.
Action step: Before this week is out, put signature speech, first draft into practice once in real life — with a real person, in a real situation — and write down what happened.
- Week 35
Writing Your Audience Into Your Story
Make the room feel the story is about them, not about you.
Action step: Do one thing this week that only the person you are becoming would do with "Writing Your Audience Into Your Story", and write down what happened when you did.
- Week 36
Writing to Present
Write for the ear and the live room — not the page.
Action step: Do one thing this week that only the person you are becoming would do with "Writing to Present", and write down what happened when you did.
- Week 37Six signature speeches outlined
Your Six Signature Speeches
Build out the full set of talks your life qualifies you to deliver.
Action step: Before this week is out, put six signature speeches outlined into practice once in real life — with a real person, in a real situation — and write down what happened.
- Week 38
How to Be Seen and Heard
Visibility on purpose: get in front of the people who need what you carry.
Action step: Do one thing this week that only the person you are becoming would do with "How to Be Seen and Heard", and write down what happened when you did.
- Week 39Speaker milestone assessment
Getting Speaking Engagements
Pitch, book, and get paid to deliver your message.
Action step: Before this week is out, put speaker milestone assessment into practice once in real life — with a real person, in a real situation — and write down what happened.
Captivate — Hold the Room
Weeks 40–44 · from Captivate
- Week 40
Create an Atmospheric Experience
Set the room's temperature before you say your first word.
Action step: Do one thing this week that only the person you are becoming would do with "Create an Atmospheric Experience", and write down what happened when you did.
- Week 41
Capture and Engage Attention
Openings, tension, and questions that pull a distracted audience all the way in.
Action step: Do one thing this week that only the person you are becoming would do with "Capture and Engage Attention", and write down what happened when you did.
- Week 42
Hold Them with a Story
Sustain attention across a full talk using story structure instead of slides.
Action step: Do one thing this week that only the person you are becoming would do with "Hold Them with a Story", and write down what happened when you did.
- Week 43
Create a Reality They Can Live In
Gamification, imagery, and immersion — let them experience it, not just hear it.
Action step: Do one thing this week that only the person you are becoming would do with "Create a Reality They Can Live In", and write down what happened when you did.
- Week 44Captivate milestone assessment
Write a Great Speech, Then Practice It
Finish the talk and rehearse it until it is yours, not memorized.
Action step: Before this week is out, put captivate milestone assessment into practice once in real life — with a real person, in a real situation — and write down what happened.
Stand Up, Speak Up & Show Out
Weeks 45–49 · from Stand Up, Speak Up & Show Out
- Week 45
Finding Your Voice as a Professional
Move from speaking because you were asked to speaking because it is who you are.
Action step: Do one thing this week that only the person you are becoming would do with "Finding Your Voice as a Professional", and write down what happened when you did.
- Week 46
Honing Your Ideal Message
Sharpen one message a room can repeat after you leave.
Action step: Do one thing this week that only the person you are becoming would do with "Honing Your Ideal Message", and write down what happened when you did.
- Week 47
Managing Nerves and Speaking with Authority
Convert nerves into power, and speak with the authority your experience earned.
Action step: Do one thing this week that only the person you are becoming would do with "Managing Nerves and Speaking with Authority", and write down what happened when you did.
- Week 48
Your Brand as a Speaker
Build the brand, the humor, and the presence people remember and refer.
Action step: Do one thing this week that only the person you are becoming would do with "Your Brand as a Speaker", and write down what happened when you did.
- Week 49Your product and program lineup
The Business of Speaking
Turn your speeches into books, audiobooks, online courses, coaching and training programs.
Action step: Before this week is out, put your product and program lineup into practice once in real life — with a real person, in a real situation — and write down what happened.
Lead With Your Voice — Be Seen and Heard
Weeks 50–52 · from Lead With Your Voice
- Week 50
The Sound That Separates You
Train the instrument: breath, resonance, and the music of meaning in your delivery.
Action step: Do one thing this week that only the person you are becoming would do with "The Sound That Separates You", and write down what happened when you did.
- Week 51
Speak to One Person
Lead a thousand people by speaking to one — on stage, on camera, in the ear.
Action step: Do one thing this week that only the person you are becoming would do with "Speak to One Person", and write down what happened when you did.
- Week 52Final milestone assessment and completion certificate
Standing in Your Story
Graduate: the person, the goal, the gift, the speeches, the programs — and the certificate with your name on it.
Action step: Before this week is out, put final milestone assessment and completion certificate into practice once in real life — with a real person, in a real situation — and write down what happened.